We love being part of our clients’ success stories and the Organic & Natural Products portal Africa is no exception.
What is the Organic & Natural Products Portal Africa all about?
The user-friendly Organic & Natural Products Portal Africa is designed to make it effortless for both trade buyers and consumers to discover valuable information about the Organic & Natural Products Expo. It also allows users to access detailed company information of suppliers who offer organic and natural products from the beautiful African continent.
SATP (South African Trade Promotions (Pty) Ltd) offers all of its contracted exhibitors a free listing on the portal whilst charging a nominal fee to non-exhibiting companies to list their businesses on the site.
“The idea was never for the portal to make us any money – which it doesn’t. We wanted to create an online environment to keep the organic and natural conversation going, building on the massive awareness we had gained in the lead up to the expo.
We don’t want companies to see the cost as a charge from us or a fee, but rather a contribution to a central fund which we use to maintain, further develop and market the site, to the benefit of all involved.” – Thomson.
Organic & Natural Products Portal Marketing
The portal marketing is being managed by digital agency Joburg Capital and to date has delivered over 7000 visitors to the site, generated over 500 listing enquiries, racked up over 6300 Instagram followers, 16 000 Facebook engagements and over 300 000 ad impressions. Stats like these make it abundantly clear that in the wake of COVID-19, South African’s hunger for natural, healthy alternatives is peaking.”
Published in the Food & Beverage Reporter, digital edition – March 2021 – download here.
Also Read: Unveiling the amazing results of Organic & Natural Products Expo Africa 2023.
About Joburg Capital:
Joburg Capital is a global digital marketing agency based in Johannesburg helping businesses grow and succeed with creative digital strategies tailored to their needs.
Our team of experienced professionals combine the latest strategies with proven tactics to create cost-effective and results-driven campaigns.
Discover how we can transform your business and reach new heights.